Brand identity and logo design
Name, logo, colours, type and the rules that hold them together. We take a brand from first sketch to brand book, so everything you put out looks like you.
What's included
A complete identity, not just a logo, so every post, package and page feels like one brand.
Naming
Name ideas that are easy to say, remember and search, checked for clashes before you fall in love with one.
Logo design
A logo and its variations for every size, from app icons to signboards.
Colours and typography
A colour palette and type choices that work on screens and in print.
Brand guidelines
A brand book that shows your team and vendors how to use the identity correctly.
Brand applications
Business cards, social media templates, packaging and signage designed in the new identity.
How it works
Four steps, with you in the loop at each one.
- Step 01
Discover
We learn your business, your customers and your competitors, and agree what the brand should feel like.
- Step 02
Explore
We sketch directions and share the strongest routes with you.
- Step 03
Refine
We develop the chosen direction into a full identity: logo, colours, type and examples.
- Step 04
Brand book
We hand over the brand book and every file you need.
For brands starting out or starting over
A clear identity makes everything else easier, from social posts to packaging. We work with new brands and with businesses that have outgrown their old look.
- Startups and D2C brands before launch
- Restaurants, cafes and local shops
- Businesses with a logo that no longer fits
- Founders who need a name as well as a look
One partner, start to finish
From the first idea to the thousandth customer.
One team for the whole job
Most brands get passed between five different people. We name it, design it, build it, shoot it, cut it and put it in front of the right people.
Made for how India buys
Mobile first, WhatsApp-friendly and built around the platforms your customers actually use.
Across India
We work with startups and local brands across India, remotely or on location.
Questions people ask
Something else? Ask us on WhatsApp.
What is included in a brand identity?
Usually a logo with its variations, a colour palette, typography, brand guidelines and the key applications you need, such as business cards and social templates. We agree the list with you at the start.
Can you redesign my existing logo?
Yes. We can refresh your current logo or build a new identity, depending on how much of the old brand you want to keep.
Do you help with naming?
Yes. We can suggest names and check them for clashes with existing brands before you choose.
What files will I get?
Logo files in vector and image formats for print and screens, colour and font details, and the brand book.
Can you design my packaging and social media too?
Yes. Once the identity is ready we can design packaging, social templates and your social media content.
How much does branding cost?
It depends on what you need, from a logo to a full identity with naming and packaging. Message us on WhatsApp and we will send a quote.
Other services
Got a brand to grow?
Tell us what you need on WhatsApp or call us. We will reply with next steps and a quote.